Digital Media, Culture, and Communication (DMC2)

This study programme is only available in German. --> During their studies, students learn how platforms such as Instagram, TikTok and YouTube operate and how important topics such as sustainability and health can successfully compete for attention. Students learn how companies and NGOs can use strategic communication to leverage the advantages of digital media by sending content virally and using networks to spread their messages. Everyone who uses digital space leaves data traces behind. That is why there is an increasing need for experts who can interpret and analyse this data. During the course, students acquire the necessary skills to do so.

General Austria requirements for this degree level. The institution must confirm the final programme checklist.

• A completed qualification appropriate for Bachelor's Degree.
• Academic transcripts and any programme-specific assessment requested by the institution.
• Final requirements must be confirmed for the applicant's education system and intake.

Confirm the accepted English-language evidence with the institution for the selected intake.

Preparation checklist; final document rules and certified translations are confirmed during application review.

This programme is recorded as accredited in the central catalogue.