Wien, Austria · Accredited programme
Marketing is a master's degree programme lasting 4 Semester / 120 ECTS, taught in English at Wirtschaftsuniversität Wien in Wien.
This study programme is only available in German. --> Based on a relevant bachelor’s degree or equivalent first degree, the master's programme in Marketing provides the students with the necessary academic and practical skills and knowledge to develop strategic marketing plans in an ever-changing economic environment at national and international level and to implement these plans in marketing programmes. The students will learn the skills that are necessary to competently structure complex marketing problems and use high-performance analytical techniques and decision-making tools. Graduates will have acquired comprehensive skills to apply various theoretical-conceptual approaches and empirical methods to specialised areas of marketing.
General Austria requirements for this degree level. The institution must confirm the final programme checklist.
Confirm the accepted English-language evidence with the institution for the selected intake.
Preparation checklist; final document rules and certified translations are confirmed during application review.
This programme is recorded as accredited in the central catalogue.
Review the verified facts and degree-level requirements.
SIT Connect reviews your education and language background.
Complete the university-specific checklist and translations.
Send your details now; SIT Connect will confirm the next intake before formal submission.
The official catalogue records a duration of 4 Semester / 120 ECTS and 120 ECTS.
The official programme record lists English. A required language certificate or minimum score must be confirmed for the chosen intake.
A current programme-specific tuition fee has not been published in SIT Connect.
There is no active intake for this programme.